High content of organic substances, Vitamin A and Vitamins of B group in Snow Cladonia helps effectively restore skin tone, strengthen and nourish, and also regulate amino-acidic metabolism thus helping skin renewal. Thanks to high content of unique usnic acid, Snow Cladonia helps active regeneration of cells, effectively to slow down ageing processes, improves skin structure and restores its elasticity. It can be found on the soils of different types of Alpine and plain tundras, in forest-tundra, in the conditions of low snow cover. It is distributed all along the Siberian Arctic, and even in northern regions of the Taiga zone.